Zeropiad

Kevin Bermeister who, along with Nikki Hemming, created the KaZaA file-sharing software and was sued for millions by the RIAA from 2004 to 2006, has now partnered with Michael Speck who ran the RIAA’s case as the head of its anti-piracy arm, Music Industry Piracy Investigations, have teamed up at Brilliant Digital Entertainment to fight online piracy.

The company has developed software which will run on an ISPs network
and enable the “instantaneous conversion of infringing activity into
legitimate content transactions.” In other words, instead of seeing
search results for illegally free copyrighted material users will
instead see legal copies available for instant purchase.

The incentive for the ISPs to run the software is that they are
promised a share of the revenue. The legal download is delivered by the
ISP which then simply adds a charge for it to the customer’s monthly
Internet bill.

“When the architecture of the internet that has our technology
recognises one of those proven illicit files, it blocks it, disconnects
the link to it and adds to the search results the opportunity to
purchase the legitimate material,” said Mr. Speck.

“At that point there is no other information collected – the entire
action revolves around the identification of the content and action
taken against illicit content; there’s an absolute protection of
privacy.”