“Everybody forgets that when the VCR was first developed, most of the uses were infringing copyright,” von Lohmann said. “There was no Blockbuster or legitimate way to rent movies back then. It’s vital to leave room for innovation. You have to give technology a chance to develop into something.”
Meanwhile, Charnley and von Lohmann agree the studios must offer a more attractive proposition than the one being dangled by file sharing. They essentially have to learn to compete with free downloads.
“Ironically, if the studios changed their business model, that would put Napster’s progeny out of business,” Charnley said. “If they offer something that’s legal, easy to use and affordable–these sites are useless.”
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