2024-04-20 06:52:25
Radio is not killed by mp3. I am surprised. market data/news

Radio listening reaches record high thanks to digital technology | News | This is London

Radio listening has reached a record high, with more than 45 million people tuning in each week, according to new figures.

It is the highest figure since industry body Rajar began keeping track of the nation’s listening habits in 1992.

The rise is being attributed to growing numbers of people tuning in via the internet, digital television or their mobile phones. Some 7.8 per cent of people aged 15 and above listen to the radio via their mobiles, according to Rajar research conducted in the last three months of 2006.

The figure is 24 per cent up on the same period of 2005.

A quarter of all 15- to 24-year-olds said they listened to the radio in this way.

Listening via the internet was up 10 per cent and via digital television up 9 per cent.

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